Did you know that affiliate marketing is a $12 billion industry?
That is probably why the Google Trends diagram is rising upwards (shown below).
As you can see, an increasing number of people are searching for and moving into affiliate marketing.
So, if you are a developer or want to have an affiliate marketing site, you will most likely be looking for the best free WordPress themes for affiliate marketing.
Themes that will amaze the visitors, are easy to customize, can accommodate a diverse range of content (text, audio files, videos, GIFs, infographics), and some more.
— Now, locating such themes is super easy.
As easy as finding a needle in a stack of…….needles.
That’s why we have created a list of 10 such themes for you.
What are the crucial features of an affiliate marketing theme?
Yes, we promised you the 10 best WordPress themes for affiliate marketing.
But before that, let us tell you about the features of a successful affiliate site. Those are:
That’s why your WordPress theme for affiliate marketing must accommodate a wide range of customization. These include but are not limited to flexible header and footer, fonts, color schemes, parallax scrolling at any point in a page, CSS-based customization for extra styling, and interactive elements to meet the needs of a specific product.
About 55% of global internet traffic comes from mobile devices. That means a huge chunk of your visitors will land on your site from smartphones and tablets.
It’s thus a no-brainer that your affiliate site must be mobile-friendly and responsive. When your website is responsive, it means that the site uses the same HTML codebase to display itself on all devices.
But it uses different CSS files to change its styling based on the device a user is viewing it on. This functionality will keep your website’s user experience intact across all devices.
3. SEO-optimized codebase
When you rank at the top for target affiliate item-related keywords, about 40% of the visitors will click on your site. If you rank at 2nd position, the organic traffic drops to under 18%.
So, there is no alternative to having an SEO-optimized website. This is why the codebase that forms the backbone of your affiliate site theme needs to be optimized for the crawlers of search engines. The better these crawlers will be able to move through your site code, the better idea it will have about your site content.
For this to happen, your website codebase should require a minimal number of HTTP requests, have zero render-blocking resources, and asynchronous loading to ensure your website loads fast among the most basic criteria.
4. Regular updates
In 2019, over 6 out of every 10 security breaches happened because the site in question wasn’t updated. That percentage hasn’t dropped since then. In case your website breaks down, not only you will lose traffic but also money as people won’t be clicking on your affiliate links.
It’s thus crucial that the theme for your affiliate site is updated regularly. These updates will equip your website with the latest security patches and optimizations to make your site lighter and more protected while delivering a better user experience to your visitors.
— When it comes to updates, it’s more the merrier.
Let’s now open up the list of WordPress themes for affiliate purposes you have been waiting for.
1. Neve– Fusion of speed and beauty:
Neve is a lightweight theme that was built with speed in mind. With its crisp feel and easy customizability, it is easily the hot favorite of many would-be affiliate marketers and developers. If you want to deliver an amazing browsing experience to your visitors, then Neve theme should be on your top-5 list.
- Authored by: ThemeIsle
- Active installations: 200K+
- PHP version compatibility: 5.4 and up
- Largest Contentful Paint (LCP)
- It has an SEO optimized codebase.
- It is compatible with popular page builders
- It is AMP optimized and responsive
- The overall layout is minimalistic and light
- It is RTL and translation-ready.
The Neve theme is compatible with popular page builders including Gutenberg and the most popular page builders (Elementor, Brizy, Beaver Builder, Visual Composer, SiteOrigin, and Divi). That means you will be able to customize your product review pages, landing pages, and product pages in any way you want.
Because of its responsive design, you don’t need to worry about your blog/store breaking on mobile device screens.
In addition to being responsive, It is under 30KB in size and minimalistic. If you are going to embed affiliate links in helpful articles, then you will be able to deliver a pleasant user experience to your visitors.
One more important thing. It is RTL and translation-ready. If you are willing to target countries in the middle east, then this feature will be super-helpful.
2. Astra– The outshiner
With over 1M downloads and amazing features, there is no doubt that Astra will be among the top 3 of our list.
Astra is easily one of the go-to themes for affiliate marketers because of its ease of customization. This feature, coupled with its vast array of pre-built websites and speed, will help you get your affiliate marketing website up and running in no time.
Authored by: WPastra.com
Active installations: 1M+
PHP version compatibility: 5.3 and up
- It integrates seamlessly with popular page builders
- It has a load time of <1s.
- Astra boasts over 150 niche-specific pre-built websites.
- The Astra theme is WCAG compliant.
- Mobile first theme.
- It is an open-source theme
The Astra theme, as you can expect, is fully compatible with page-builders like Elementor, Brizy, Gutenberg, and Beaver Builder. That means you will be able to design your blog articles and product pages in any way you want to fit your product or niche.
Even though it is slower than the Neve theme, it has scored impressively on PingDom, YSlow, and GTmetrix. Whether you use blog articles for affiliate marketing or custom-made product pages, you can rest assured about it loading fast on user devices.
The most popular WordPress theme has earned over $30M.
Its massive library of demo sites is the cherry on top. If you want to launch your website fast and save on development costs, then do browse through their collection.
Astra has truly gone the extra-mile when it comes to making it accessible to everyone. Not only is it fast and customizable but also WCAG compliant. That means it has a codebase that accommodates accessibility for users with special conditions such as limited visibility or light sensitivity. If your affiliate marketing site is more accessible, then your users will love you.
As is the norm for top WordPress themes, Astra is RTL and translation-ready. So, sites created with it will be understandable and engaging to the audience in the middle-east and regions with RTL language.
Because Astra is developed on GitHub, it is open-source. So if you are a developer and want to add to it, you can do so for free.
The “Pro” feature gives you a bunch of even more exciting features and extensions of the ones in the “free” version.
3. Blurb– Not a free one but more than worth it
Blurb was developed specifically for affiliate marketing.
It is amazingly simple yet packed with features that help you highlight the various features of your affiliate products/services.
Blurb has over 280 downloads and has ranked among the top 5 affiliate marketing themes by several top name blogs.
Whether you want to create detailed product reviews or compare rival items, Blurb has you covered.
- Created by: ThemeI’M
- LCP: a little over half a second.
- Columns: 4+
- Compatible with PHP version 5.3 and up.
- WordPress version 5.7 compatible
- It supports the latest JQuery and Bootstrap.
- It has a countdown feature necessary for FOMO offers
- It comes with a custom AJAX search feature.
- Blurb comes with 3 home pages and 31 inner pages.
- There are embedded product comparison and review pages.
There is more. It lets you put a countdown timer on your site. That means you can promote FOMO offers on your website and enjoy high conversion.
Blurb theme treats technical features like a religion. Along with JQuery and Bootstrap support, it has AJAX search functionality. This feature will let your visitors get fast search suggestions and results without slowing your page down. As a result, your visitors will get a convenient user experience and likely share it more.
It also offers you pre-built home pages, product pages and review pages. If you plan to create product comparison and review based affiliate content, then these pages will be immensely helpful.
That’s not all. Like the other affiliate marketing themes here, Blurb is also SEO-friendly and responsive. So your website will view properly on all devices and be capable of ranking on search engines.
4. OceanWP– an all-rounder
OceanWP is a fast-loading multi-purpose WordPress theme. No matter what your affiliate marketing niche is, you will be able to get your site ready thanks to its hundreds of demo sites.
It is currently on 700K+ websites catering to a wide range of industries and customers. Whether you have review-based content in mind or you are going to create rich blog posts featuring products, OceanWP can get you going.
- Created by: OceanWP
- Active installations: 7000,00+
- WordPress version: 5.3 or higher
- PHP version: 7.2 or higher
- It’s RTL and translation-ready.
- It’s fully responsive.
- It has 130+ built sites with new ones created every week.
- it is fully compatible with page builders like Elementor, Beaver Builder, Brizy,
- It offers widgets for a variety of functionalities
- It is Woocommerce-ready to accommodate online sales
- There will be 7 customizable headers at your disposal
OceanWP is a powerhouse of features.
It is RTL and translation-ready. If you want visitors from countries like Israel, Middle East, or Pakistan, then this feature is crucial.
It’s fully responsive. So, your affiliate website will retain its look and functionalities on all types of devices.
It has 130+ built sites with new ones created every week. The niches range from art to transportation. After you get this theme, you can just use one of these demo sites and customize it according to your needs.
Like Astra, Neve, and the others mentioned above, it is fully compatible with page builders like Elementor, Beaver Builder, Brizy, Visual Composer, Divi, SiteOrigin, and other popular ones. If you want to customize your website to match your affiliate products, you will be able to do it without any coding.
Almost all its demo sites load amazingly fast on all browsers we have tested. If you combine it with good web hosting, then you have a potent combo for good traffic and rising affiliate commission. It offers additional widgets. You can use these to add extra sauce to your website and make your visitors fall in love with your website.
If you plan to sell white-label items on your website, then you can do so easily as this theme is WooCommerce ready. With OceanWP, you will get 7 customizable headers. You will also be able to change the header style on specific pages or across the entire website.
— It comes with optimization for Google and other search engines. If you are going to rely on organic traffic to get visitors, then it is a reliable option.
You will have access to 7 free extensions with the free version. You can use those to make any element on your site sticky, have the social share button on any page or post, create engaging sliders, and many more. You can find each below:
With the “pro” version, you will access 12 more extensions.
5. Virtue– A well-equipped theme Virtue theme
Virtue is the definition of “versatile”. It gives you tons of features to play with as any great WordPress theme should. With its clean and responsive design, delivering a pleasant user experience is no longer a worrisome challenge.
— In a nutshell, it is a theme affiliate marketers will fall in love with.
- Created by: Kadence WP
- Active installations: 40,000+
- PHP version: 5.6 or higher
- It is page builder compatible.
- It is translation-ready with RTL compatibility
- It seamlessly integrates with Woocommerce
- The grid-like layout allows showcasing multiple contents effectively
- A diverse range of fonts will let the website have the right product and audience fit.
- Retina-ready graphics and logo features will help boost the time on page.
Virtue is compatible with all the top-tier page builders. So the pages you create with Elementor, Beaver Builder, or Gutenberg will easily embed into your website with next to no issues.
RTL and translation readiness is another one of its many specialties.
As mentioned above, it is fully responsive and optimized for speed. Both of these are SEO ranking factors. That means your affiliate site will have great chances of ranking for the target keywords.
After doing affiliate marketing for a while, you will most likely want to sell your custom-branded products. With this theme, you will be able to do that easily as it’s WooCommerce friendly.
It lets you create grid-like portfolio pages. If you want to arrange your affiliate items in this way, then this feature will be your magic wand.
The font family is diverse. That means you will be able to give your website the right feel and weight to appeal to your audience.
As you have guessed, it comes with retina-ready graphics and logo features. These will enable you to delight your site visitors and encourage them to return or convert.
There are over 20M live sites that are using WordPress
6. Hello – A canvas for designers
The Hello theme is a lot like an empty canvas. It was specifically created so that you can unleash your creativity. Among all the themes on our list, this is the cleanest and ultra-lightweight.
And this is the feature that makes it ideal for any website. Whether you want to do affiliate marketing or raise awareness for a cause, it will be your reliable partner.
- Created by: Elementor
- Active installations: 700,000+
- WordPress version: 4.7 or higher
- PHP version: 5.6 or higher
- SEO-friendly with high load-speed
- Compatible with all necessary and relevant WordPress plugins
- Fully responsive to allow for better viewing on mobile devices
- RTL and translation ready
- Allows easy import and customization
Elementor’s pre-built sites The Hellow theme has gone as far as possible in terms of SEO and speed optimization and is still pushing the boundary. If you want to rank on Google and deliver a superior user experience to your audience, then you should say hello to Hello.
It is compatible with all popular WordPress plugins. That means customizing your site will not be an issue.
Its extremely responsive design allows you to customize your website for individual devices. It’s RTL and translation-ready. Otherwise, it wouldn’t have made it on our list of best WordPress themes for affiliate marketing.
The biggest advantage is the massive template library of Elementor. Just choose one and import it to your Hello theme. Then customize it in any way you want. You can visit the Hello theme here:
WordPress.org has over 7,000 themes and about 55,000 plugins.
7. Hueman– Exactly what you’re looking for
Among all the themes we have used and reviewed, this is among the top 5 for content-rich websites. From blogging to specialized product reviews, this theme will be suitable for any approach you take to affiliate marketing.
In addition to its large feature set, it also offers plugins specifically developed for the ease of website customization.
For a fast and social-media friendly website, Hueman is just what you are looking for.
- Created by: Nicolas
- Active installations: 50,000+
- PHP version: 5.3 or higher
- It boasts a 100% retina display.
- It loads amazingly fast.
- Ultra responsiveness is another feather in its cap.
- This theme works smoothly with all WordPress plugins
- It is as customizable as you need
- it to be It is translation ready.
8. Edge– Uncluttered and resourceful
Like Fullscreenly, Edge is also a theme created with bloggers in mind. This theme will remind you of “Medium.com”. With its clean design and ample white spaces, your visitors will feel relaxed when reading your site content.
If your affiliate marketing niche is related to health and wellness, then Edge is the theme you should go for.
Created by: Theme Freesia
Active installations: 7,000+
WordPress version: 5.0 or higher
PHP version: 5.6 or higher
- Provides a massive collection of templates for site pages and elements.
- Embedded translation and RTL readiness
- Threaded comments feature Cross-browser compatible
- Fully responsive SEO friendly
- Has niche specific demo sites for easy import and customization
- Works well with Woocommerce
- Built-in sticky post feature and social media buttons
- Allows customization of all theme elements from background to footer
The Edge theme comes with a wide range of templates of Contact Us, sidebar, gallery, and other pages you will need for your affiliate blog. It is translation-ready. That means audiences from non-native countries will be able to enjoy your blog posts.
The theme layout has a 4-column style. With this design, more of your blog posts will be visible to your visitors in the above-the-fold region.
The threaded comments feature will let your visitors have meaningful and convenient conversations in the comments section.
It is cross-browser compatible. That means your affiliate site will retain its functionalities across all browsers. Over 3 out of every 10 most popular business sites use WordPress.
You will find this theme highly responsive and optimized for search engines. These features will enable your site to view appropriately on all devices. And you wouldn’t need to worry about the technical SEO and just focus on creating great content.
The collection of demo sites this WordPress theme offers will make your website creation much simpler. With just a few clicks, you will be able to import and set up one.
Being one of the best affiliate themes, this theme is WooCommerce ready. If you want to let your visitors purchase items after reading a review, then the setup is super easy.
It also lets you create sticky posts and include social media buttons within your blog articles.
Lastly, it lets you customize everything from the header, footer, background, post formats, and colors. Whatever your blog topics are, you will be able to make your site fit your affiliate product.
9. Astrid– A reliable business partner
If you are looking for a sleek and smooth WordPress theme, then your search ends here. Astrid theme lets you make your website interactive, minimalistic yet professional.
With its large assortment of features and sophisticated-looking design, it is highly suitable for a business website.
Created by: AThemes
Active installations: 10,000+
PHP version: 5.6 or higher
- Built with the latest HTML5 and CSS3 standards
- Has a responsive design
- Comes with custom color schemes
- All-over customization of theme elements
- Allows additionals CSS code embedding
- Woocommece compatibility
- Highly intuitive design
- Well-rounded blog features
- Threaded comments feature
- Translation ready
Astrid has been built with the latest web standards such as HTML5 and CSS3.
As you expected, it has a responsive design. Your affiliate website created with this theme will be able to adjust itself to any screen size and deliver the desired user experience.
You will have custom color schemes at your disposal when using this theme to create your website. With a single click, you will be able to change the look of your entire site using these schemes.
It lets you customize everything from menus, colors, CTA buttons, and widgets. In a nutshell, you will be able to personalize your site in any and every way.
You will be able to add additional CSS code to customize any element to match your affiliate niche or product.
It is fully compatible with WooCommerce, the globally-known ecommerce plugin of WordPress. If you want to start selling in addition to affiliate marketing, then you will be able to do so with ease. If you are a beginner when it comes to WordPress, then no need to worry. This theme has a super-intuitive design which will make your way around it an easy one.
Amazing blog options and threaded comments are features that Astrid shares with the Edge theme. Coupled with the full-width header image feature, it lets you create a blog that will leave your visitors delighted.
Last but not least, every line of code in the backend of this theme is translatable. That means you can view your website in your chosen language easily.
10. Customizr – The artful super-soldier
Customizr is the sort of theme that lets you create an affiliate brand with ease. The asymmetrical layout of the post thumbnails will let you deliver the aesthetic vibe that your visitors will surely love.
It offers you all the features that have put it at the same level as the other themes like Edge, Astrid, and Fullscreenly. If the “wow” factor is important to your niche of affiliate marketing, then Customizr will make a great partner.
Created by: Nicolas
Active installations: 60,000+
PHP version: 5.3 or higher
- Allows multi-column layout
- Full-width sliders
- Lazy loading feature
- RTL and translation compatible
- SEO friendly codebase
- Optimized for mobile devices
With the Customizr theme, you can have a 1 column, 2 or 3 columns website with this theme. Because of this flexibility, your options of products for affiliate marketing will be far and wide.
Full-width sliders are something you would love. These sliders will add to the aesthetic feel of the theme.
Furthermore, it comes equipped with the “lazy loading” feature. This feature lets site elements load only when a user scrolls to it. As a result, sites created with it will load amazingly fast.
What must be mentioned is, tt is ultra SEO-friendly. That means your affiliate site will have no technical difficulty ranking on SERPs of your target affiliate keywords.
Like the other kids on the block, Customizr is RTL and translation-ready. You know what that means. You will be able to promote your affiliate items in areas where the language is from right to left (Pakistan, Israel, Middle Eastern countries).
Lastly, it is a responsive theme. Whether you view it on a smartphone, tablet, or desktop, your website will stay up and deliver a seamless experience to your visitors.
50% of all WordPress themes on ThemeForest have made $1,000 every month
We believe there is no sin in repetition (unless you are talking about mistakes).
So, we are going to list below the WordPress themes for affiliate businesses discussed above.
8. Edge 9
WordPress and Affiliate marketing: recipe for success
WordPress makes website building a breeze. And affiliate marketing means you get paid just for recommending products and services to people. So, when you use a WordPress site for this purpose, you can start with little to no capital. Provided you have an effective website and create beneficial content, there is nothing that can stop you from hitting your goals.
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— Best of luck with your journey into the affiliate universe.